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SB – DS, short for Stian Bjørhovde Design Studio, is my independent Art Director and Design practice based in Oslo, Norway. I specialize in transforming your brand identities and digital solutions by tapping into your unrealized potential and creating true emotional connections with your audience through strategic thinking.
Design Philosophy I believe in the transformative power of design, where emotion drives the unique voice of your brand in a world where attention is scarce. Innovation and meaning must coexist to create valuable experiences that captivate, engage, and evoke emotion.
Approach Every project starts with understanding your story and goals. This ensures that each design decision aligns with your objectives. By deeply understanding your needs, target audience, and competitive landscape, I build experiences that shape the future of your brand and resonate profoundly with users. Through storytelling, I unite emotion, innovation, and meaning to deliver compelling and memorable brand experiences.
Approach Every project starts with understanding your story and goals. This ensures that each design decision aligns with your objectives. By deeply understanding your needs, target audience, and competitive landscape, I build experiences that shape the future of your brand and resonate profoundly with users. Through storytelling, I unite emotion, innovation, and meaning to deliver compelling and memorable brand experiences.
The first step in each design process is uncovering insights. Through discovery workshops, I learn the core of what you do, your goals, strengths, weaknesses, vision, and ideas.
Collaboration is at the heart of SB-DS. I work closely with a handpicked team of professionals, allowing me to scale resources according to the project's needs. This ensures exceptional results, delivered on time and within budget, regardless of the project’s scope or complexity.
I focus on your business goals, vision, and story, always keeping your customers' needs at the forefront. My designs are not just about aesthetics—they are about driving business success and creating lasting impressions.
Through an efficient process, I maintain premium quality while maximizing value for your investment. My goal is to provide solutions that not only meet but exceed your expectations, offering exceptional value for every project.
Designer & Art director
Description:
I am an independent visual designer and art director based in Oslo, Norway. With eight years of experience in branding and advertising agencies in Oslo, I launched my own design studio in 2015. Since then, I have had the privilege of working with a diverse range of clients, from start-ups to major international companies, both nationally and globally.
A strong Brand Identity drives transformation, elevates value, and enhances efficiency. It captures attention, conveys professionalism, boosts loyalty, and fosters a premium-brand image.
Services
Logo Development
Brand Identity Design
Design System
Brand Guidelines
Art Direction
Graphic Design
A corporate website should offer easy access to information, build trust, and guide buyers towards purchases, generate leads, showcase expertise and credibility, and stand out to create a memorable first impression.
Services
Wireframing
User Interface Design
Art Direction
User Experience Design
Design System
Interaction Design
Webflow Dev
Client:
Flipps
Agency:
SB–DS
Make Reign
Involve!Oslo
Harpun Euro RSCG
Geelmuyden Kise
Role:
Art Director
When:
2020-2021
Description:
Description:
Flipps, a new C2C watch trading platform, aimed to build trust in a market rife with fraud risks. Through targeted strategies and meticulous design, Flipps positioned itself as a secure, high-end option.
Client:
New York Cares
Agency:
SB–DS
Make Reign
Involve!Oslo
Harpun Euro RSCG
Geelmuyden Kise
Role:
Art Director
When:
2022
Description:
I led the redesign of New York Cares’ website and user dashboard at Make Reign, creating a welcoming and approachable design to better inform users about their programs and offerings.
Description:
Client:
Float
Agency:
SB–DS
Make Reign
Involve!Oslo
Harpun Euro RSCG
Geelmuyden Kise
Role:
Art Director
When:
2021
Description:
For Float, I took charge of their website redesign at Make Reign, crafting a design that was both engaging and approachable, ensuring their offerings were presented clearly and invitingly.
Description:
Client:
Lantern
Agency:
SB–DS
Make Reign
Involve!Oslo
Harpun Euro RSCG
Geelmuyden Kise
Role:
Art Director
When:
2021
Description:
While at Make Reign, I led the redesign of Landtern’s website and client dashboard, delivering a modern and user-friendly design that clearly communicated their services and offerings.
Description:
Client:
Mann+Hummel
Agency:
SB–DS
Make Reign
Involve!Oslo
Harpun Euro RSCG
Geelmuyden Kise
Role:
Art Director
When:
2021
Description:
I was hired by Make Reign as a freelance designer to redesign the product pages for OurAir Air Purifiers by Mann+Hummel. The project focused on simplifying the user experience, clearly communicating the benefits of true HEPA filters with virus protection, and helping users choose the right unit for their space.
Description:
Client:
Haefele Software
Agency:
SB–DS
Make Reign
Involve!Oslo
Harpun Euro RSCG
Geelmuyden Kise
Role:
Art Director
When:
2021
Description:
I worked with Haefele Software as a freelance Art Director and Designer through Make Reign, leading a website redesign. The project focused on creating a modern, polished look to enhance the presentation of their services and offerings.
Description:
Client:
Smud Yoga
Agency:
SB–DS
Make Reign
Involve!Oslo
Harpun Euro RSCG
Geelmuyden Kise
Role:
Art Director
When:
2020 - 2023
Description:
Description:
Smud Yoga, a newly established yoga studio, places a strong focus on its members. The studio is designed for everyone, emphasizing individual needs, close follow-up, and a strong social environment.
Client:
Kari Traa
Agency:
SB–DS
Make Reign
Involve!Oslo
Harpun Euro RSCG
Geelmuyden Kise
Role:
Art Director
When:
2019
Description:
During my collaboration with Kari Traa from 2017 to 2020 as Senior Designer and Art Director, I was responsible for planning and designing various brand elements. This included everything from comprehensive brand catalogs to creative exhibition stands, with a focus on ensuring a cohesive and strong visual identity.
Description:
Client:
Lise Wilhelmsen Art Award
Agency:
SB–DS
Make Reign
Involve!Oslo
Harpun Euro RSCG
Geelmuyden Kise
Role:
Art Director
When:
2019
Description:
Description:
The Lise Wilhelmsen Art Award Program (LWAAP) needed a visual identity and website to establish itself internationally. We developed a minimalist design that positioned LWAAP as a credible art award.
Client:
Wilstar
Agency:
SB–DS
Make Reign
Involve!Oslo
Harpun Euro RSCG
Geelmuyden Kise
Role:
Art Director
When:
2018
Description:
Description:
Wilstar is the nonprofit social impact arm of the Arne and Lise Wilhelmsen family office and a space in which the Wilhelmsen family feel they can most effectively contribute to our society.
Client:
Kebony
Agency:
SB–DS
Make Reign
Involve!Oslo
Harpun Euro RSCG
Geelmuyden Kise
Role:
Art Director
When:
2018
Description:
Description:
Kebony, a manufacturer of sustainable wood, faced challenges with an outdated brand image. I designed a new, modern brand identity and website, revitalizing their appeal and improving communication with their target audience.
Agency:
Make Reign
Role:
Creative Director
When:
2021 - 2023
Description:
I joined Make Reign as a subcontractor in 2021, later becoming a full-time Creative Director in 2022. During my time there, I led teams, mentored junior designers, and worked on diverse projects.
Agency:
Geelmuyden Kise
Role:
Senior Designer
When:
2019
Description:
I collaborated with Geelmuyden Kiese as a freelance Senior Designer, contributing to a range of projects for various clients. This role allowed me to adapt to different industries and needs, delivering creative solutions tailored to each brand's unique identity.
Agency:
Involve!Oslo
Role:
Senior Designer
When:
2016
Description:
I worked at Involve!Oslo from 2011 to 2015 as a Senior Designer. During my time there, I contributed to a wide range of projects, collaborating with clients to create impactful designs that aligned with their brand goals.
My role involved leading design initiatives, working closely with teams, and ensuring the delivery of high-quality creative solutions.
In this phase, we focus on gathering information, exploring your brand, and understanding the problem or opportunity from different angles. It’s all about listening and research to gain a deep understanding of your business and its environment.
Conduct stakeholder interviews and workshops
Analyze market trends, competitors, and customer needs
Review existing brand materials and digital assets
Identify the challenges and opportunities within your industry
Once we’ve gathered all the insights, this stage narrows the focus by defining the key objectives and challenges. We work together to clearly articulate the project goals, ensuring alignment between your business vision and the design direction.
Identify key goals and challenges
Create a clear project brief outlining the problem to solve
Establish measurable success criteria for the brand or website
Develop a strategic roadmap for design execution
This stage is where the exploration of creative concepts begins. Based on the refined insights, I start developing ideas, visual concepts, and potential solutions that meet the defined goals. This is where brand identities or website designs start to take shape.
Create mood boards and explore visual direction
Develop initial concepts for brand identity or web design
Prototype and wireframe digital solutions
Test ideas and gather feedback for refinement
In the final stage, the chosen design concept is refined, polished, and prepared for implementation. Whether it’s a full brand identity system or a website launch, the focus is on ensuring everything is functional, consistent, and ready for real-world application.
Finalize logo, typography, color schemes, and visual assets
Build out the complete design system for brand identity or digital interface
Provide detailed guidelines for brand or web usage
Implement the website design or deliver all brand assets for future use
I determine the one thing that is most important. I build hierarchy & focus and ask the right questions to create a seamless experience.
Design is not just how it looks but also how it behaves, feels and works. Every aspect of design has to be there for a reason.
Collaborating with and involving my clients into the design process benefits in the best work possible. I focus on long-lasting partnerships with great people.